Ginger Bakers is a wholesale manufacturer of cakes and bakes. They produce an extensive range of cakes, tray bakes and free-from ranges, supplying cafes and delis across the UK.
As part of the company’s growth strategy, Ginger Bakers is exploring potential to export overseas. Before any investment decisions are made, a Lancaster University student has been tasked with investigating the potential for overseas sales, developing a business model by which to operate in. The company’s commitment to maintaining a sustainable business approach is being kept in mind during the development of this strategy.
‘The work being undertaken by Edward will be incredibly useful to enable me to take my company to the next step. Knowing potential market opportunities will help me plan ahead and reduce the risk to my business’
- Lisa Smith, Managing Director of Ginger Bakers.
Ginger Bakers is able to undertake this research free of charge through Eco-Innovation Cumbria, a £2.1m research and innovation programme for SMEs to deliver innovation for a better environment. On offer is business led research projects of up to 1 year in duration with dedicated researchers, students and academics.
Eco-Innovation Cumbria is part funded by the European Regional Development Fund and is a partnership between the University of Cumbria, Lancaster University and the University of Central Lancashire.
To find out more call Stephen on 01524 510745 / 07779965574 or email firstname.lastname@example.org