Edward Austin

Edward Austin's Internship with Ginger Bakers

Ginger Bakers is a wholesale manufacturer of cakes and bakes.

They produce an extensive range of cakes, tray bakes and free-from ranges and supply cafes, coffee shops and delis throughout the UK. They also offer a bespoke service for those wanting a more individual product. The company is currently pursuing a policy of sourcing responsibly, ensuring that where possible ingredients are local and natural.

As part of a strategy to drive the growth of their company, Ginger Bakers approached the Centre for Global Eco-Innovation at Lancaster University for help understand whether there was export market potential for their products. Edward Austin, a BSc Mathematics student at Lancaster University, has been working with the company to help establish an international market for Ginger Bakers. Edward investigated how feasible an expansion into this market would be and advised the company accordingly. This project was supported by the Centre for Global Eco-Innovation which is part funded by the European Regional Development Fund.

Edward gives his account of the internship experience:

"Over the last 4 months I have had the pleasure of completing a research internship on behalf of Ginger Bakers. This was initially based around looking into the possibility of exporting their products into a foreign market, however developed into the investigation of different distribution methods and developing additional tools to help control costs within the business. It also involved eating lots of cake, which is arguably the highlight of the process!

During the course of the project I have been able to develop not only my research skills but also gain a better understand of the mechanics behind running a business, and the challenges they face as they look to expand. This has undoubtedly developed my commercial acumen, and given me skills I will be able to put into practice in any future business based role. It has also led me to being offered to continue my part time role within the company, an opportunity I am excited to take up.

I would highly recommend an internship to anyone who is looking to gain valuable employment experience, develop new skills and boost their CV and I would definitely look to complete one again in the future."

Lancaster University students interested in undertaking an internship should visit the Faculty of Science and Technology internship programme website for a list of current vacancies.




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